Comments on: The Dark Side of Word-of-Mouth Advertising http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/ I'm not crazy! I'm going sane in a crazy world! Thu, 11 Mar 2010 00:22:24 +0000 http://wordpress.org/?v=2.2.2 By: HannahMayfair http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-63625 HannahMayfair Thu, 14 Aug 2008 11:04:41 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-63625 I wholeheartedly believe that customer service should be a very high priority to any company. .................... GAYATHRI <a href="http://www.esteembpo.com" rel="nofollow">Social Media Marketing</a> I wholeheartedly believe that customer service should be a very high priority to any company.

………………..
GAYATHRI

Social Media Marketing

]]> By: LaurenHermansaws http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58526 LaurenHermansaws Tue, 18 Mar 2008 03:52:16 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58526 The new distributed viral forum/blog/wiki/classified/etc viral advertising engine is here. Spread the word about your product or service in short amount of time to millions of people. Get residual traffic and increase search engine visibility by using long lasting backlinks. Low cost, no pay per click fraud issues and great ROI. http://widecircles.com?imt=3:roll:<strong></strong> The new distributed viral forum/blog/wiki/classified/etc viral advertising engine is here. Spread the word about your product or service in short amount of time to millions of people. Get residual traffic and increase search engine visibility by using long lasting backlinks. Low cost, no pay per click fraud issues and great ROI. http://widecircles.com?imt=3:roll:

]]> By: Gayathri http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58506 Gayathri Mon, 17 Mar 2008 13:59:44 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58506 Has anyone out there heard about WideCircles.com. It seems like a way better service then regular pay per click. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it which is engaging rather ther then interrupting customers. My friend told me he got over 500 visits from single post which cost him around $0.40c, within a few days. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?imt=3 Has anyone out there heard about WideCircles.com. It seems like a way better service then regular pay per click. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it which is engaging rather ther then interrupting customers. My friend told me he got over 500 visits from single post which cost him around $0.40c, within a few days. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?imt=3

]]> By: Deeps9234 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58491 Deeps9234 Mon, 17 Mar 2008 06:10:07 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58491 I was reviewing a few viral marketing service and came accross something pretty intresting called WideCircles. They seem to work by sending viral messages to various websites like forums, blogs, wiki's and so on. My friend signed up for the account the other day after running a small but successful campaign ( targeting very specific niche ) and told me about it. It seems like a nice idea to gather highly relevant traffic and help with the SEO process at the same time while paying very small amount of money compared to pay per click. In any case, I am going to give them a try today. In case you are intrested here is the site. http://widecircles.com?imt=3 I was reviewing a few viral marketing service and came accross something pretty intresting called WideCircles. They seem to work by sending viral messages to various websites like forums, blogs, wiki’s and so on. My friend signed up for the account the other day after running a small but successful campaign ( targeting very specific niche ) and told me about it. It seems like a nice idea to gather highly relevant traffic and help with the SEO process at the same time while paying very small amount of money compared to pay per click. In any case, I am going to give them a try today. In case you are intrested here is the site. http://widecircles.com?imt=3

]]> By: Dulee2005mm http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58359 Dulee2005mm Thu, 13 Mar 2008 15:48:50 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-58359 Has anyone out there heard about WideCircles.com. It seems like a way better service then wasting money on PPC. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it. My friend told me he got around 100 visits from single post which cost him $0.40c. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?s=imt1 Has anyone out there heard about WideCircles.com. It seems like a way better service then wasting money on PPC. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it. My friend told me he got around 100 visits from single post which cost him $0.40c. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?s=imt1

]]> By: Sales Training http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-57573 Sales Training Thu, 21 Feb 2008 21:48:33 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-57573 <strong>The Paradox of Sales Training©...</strong> As you know a paradox is a "statement that seems to conflict with common sense... but nevertheless is true." (Webster's II New Riverside Dictionary)... The Paradox of Sales Training©…

As you know a paradox is a “statement that seems to conflict with common sense… but nevertheless is true.” (Webster’s II New Riverside Dictionary)…

]]> By: Jack Olson http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-299 Jack Olson Mon, 28 Feb 2005 16:11:08 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-299 Lou Gerstner, former president of American Express, once explained that customer service stinks because it doesn't pay--or at least it does not appear to. Because of the structure of most companies, the guy who puts in the service operation and bears the expense of making it first-rate doesn't get credit for any repeat sales it may bring. The Marketing staff will say, aha, our marketing plan worked. The repeat sales may even show up in new product development; the R&D department will claim that improvements in the product brought the repeat customers back. But, the company is most unlikely to attribute the repeat business and its benefit to P&L to sound customer service. A second reason why customer service stinks is that the people with the power to improve it never use it. Robert MacNamara as CEO of Ford once proposed to omit the spare tire from Ford cars. At the meeting where he proposed this, he challenged his vice-presidents by asking how many of them had changed a tire in the past six months? None had. But, then one of them pointed out that they all had company cars which were replaced every six months and were serviced in the company garage. Meanwhile, the average Ford customer drove his car for at least four years and could reasonably expect to have a flat tire during that time. If you wonder why auto salesmen are such a pain to deal with, the main reason is that the executives of his company never have to deal with one. Lou Gerstner, former president of American Express, once explained
that customer service stinks because it doesn’t pay–or at least it
does not appear to. Because of the structure of most companies, the
guy who puts in the service operation and bears the expense of
making it first-rate doesn’t get credit for any repeat sales it may
bring. The Marketing staff will say, aha, our marketing plan worked.
The repeat sales may even show up in new product development; the
R&D department will claim that improvements in the product brought
the repeat customers back. But, the company is most unlikely to
attribute the repeat business and its benefit to P&L to sound
customer service.

A second reason why customer service stinks is that the people with
the power to improve it never use it. Robert MacNamara as CEO of Ford
once proposed to omit the spare tire from Ford cars. At the meeting
where he proposed this, he challenged his vice-presidents by asking
how many of them had changed a tire in the past six months? None had.
But, then one of them pointed out that they all had company cars which
were replaced every six months and were serviced in the company garage.
Meanwhile, the average Ford customer drove his car for at least four
years and could reasonably expect to have a flat tire during that time.
If you wonder why auto salesmen are such a pain to deal with, the main
reason is that the executives of his company never have to deal with
one.

]]> By: Coyote Blog http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-298 Coyote Blog Mon, 28 Feb 2005 05:35:26 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-298 <strong>Carnival of the Capitalists</strong> Welcome to the Carnival of the Capitalists. Carnival of the Capitalists

Welcome to the Carnival of the Capitalists.

]]> By: momtoast http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-297 momtoast Wed, 23 Feb 2005 13:37:34 +0000 http://www.blogjones.com/WordPress/2005/02/22/the-dark-side-of-word-of-mouth-advertising/#comment-297 Thank you! I wholeheartedly believe that customer service should be a very high priority to any company, right up there next to product quality. You could be selling the greatest thing on earth, but if the customers have to go through perdition to get it, it will not sell. Cell phone companies in general seem to have issues with customer service. What's the point of having all those stores around if no one in their can help you? I end up having to call the company to get what I want done anyway, and then, they do the whole sorry-let-me-connect-you-to thing, until you give up in frustration. Makes me mad. :evil: Thank you! I wholeheartedly believe that customer service should be a very high priority to any company, right up there next to product quality. You could be selling the greatest thing on earth, but if the customers have to go through perdition to get it, it will not sell.

Cell phone companies in general seem to have issues with customer service. What’s the point of having all those stores around if no one in their can help you? I end up having to call the company to get what I want done anyway, and then, they do the whole sorry-let-me-connect-you-to thing, until you give up in frustration.

Makes me mad. :evil:

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